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Globally, businesses are increasingly adopting crypto-driven tools to reduce expenses, enhance efficiency, and tap into international markets, heralding a new phase of digital advancement.
Summary
- With payment gateways, exchange APIs, analytics, and tax solutions, crypto tools are helping companies grow rapidly and intelligently.
- ChangeNOW is a pioneer with offerings like NOWPayments, NOW Tracker, and bespoke exchange widgets.
- Incorporating crypto into business practices is becoming essential for successful global expansion.
Growth is crucial for any thriving business. In a competitive market, stagnation is akin to regression. As Benjamin Franklin aptly remarked, “Without continual growth and progress, such words as improvement, achievement, and success hold no meaning.”
Every business aspires to push boundaries, explore untapped markets, and broaden its customer base. However, scaling a business requires more than ambition; it necessitates tools to achieve growth objectives.
Progressive companies are leveraging crypto as a means for expansion due to its unique advantages, primarily through cost reduction, enhanced efficiency, and broadened market access beyond traditional finance.
Here are some tools facilitating business scaling through crypto.
1. Cryptocurrency payment gateway
The crypto landscape is swiftly evolving, with forecasts suggesting the number of crypto users may reach between 750 and 900 million by the close of 2025. What once seemed like a distant aspiration, crypto payments have now become a viable reality, with countless merchants worldwide accepting crypto to lower transaction fees, attract new customers, mitigate currency volatility, and facilitate international trade.
ChangeNOW stands out in the crypto payment market with its NOWPayments gateway. This gateway provides a seamless platform for businesses to accept over 300 cryptocurrencies and more than 75 fiat currencies. Notably, NOWPayments supports both fiat-to-crypto and crypto-to-fiat transactions, allowing merchants to manage settlements in their chosen currency without intermediaries.
PayPal’s crypto payment solution enables US merchants to accept payments in 110 currencies, including BTC, ETH, and USDT, charging a 0.99% transaction fee, which increases after the first year. Meanwhile, NOWPayments offers one of the market’s lowest commissions at just 0.5%, helping businesses maximize their profit margins.
NOWPayments is trusted by a multitude of partners globally, including top brands like AMLBot, Tangem, and Travala.com. Forbes recognized it as the best crypto payment gateway of 2025, solidifying its position as a trusted leader in crypto transactions.
As businesses expand, effective crypto tracking and portfolio management are crucial for ensuring investments align with strategic goals and for adapting swiftly to market trends.
These tools allow companies to monitor top-performing assets, identify new opportunities, and evaluate risk exposure. Ultimately, they facilitate a balanced investment strategy and help organizations remain competitive in the fast-evolving crypto space.
CoinStats enables users to connect various wallets and exchanges, tracking portfolio performance to analyze profits and losses across assets. Zerion offers a user-friendly dashboard for DeFi enthusiasts, consolidating tokens, NFTs, and liquidity positions.
An additional noteworthy tool is the NOW Tracker app from ChangeNOW. It allows users to consolidate all their cryptocurrencies in one platform and track real-time price movements effortlessly, collecting balances from all wallet addresses and displaying them in a preferred local currency, eliminating the need to toggle between multiple wallets or apps.
3. Crypto exchange API
A significant asset for businesses scaling with crypto is the integration of a crypto payment gateway into their systems. This enables firms to process crypto transactions without managing extensive blockchain nodes or developing complex infrastructures, which can be costly and resource-heavy.
Kraken provides a high-rate limit API for corporate clients seeking spot, futures, margin, or OTC trading services. Conversely, ChangeNOW’s exchange API boasts over 1500 coins across 110 blockchain networks. All assets are inter-exchangeable, facilitating effortless cross-chain swaps. ChangeNOW sources assets from both centralized (CEX) and decentralized exchanges (DEX) to ensure optimal liquidity.
Businesses can harness the exchange API to enhance profits by earning a referral commission of at least 0.4% from transactions occurring on their platforms. This commission structure is adaptable based on the asset, trading pair, or even transaction size. ChangeNOW is renowned for its 99.99% availability rate, 10-minute accident alert period, and 350 ms response time, assuring clients that their systems will operate smoothly during peak periods.
Time holds immense value in business. Unlike other assets, lost time cannot be recovered. For companies expanding into new regions, complying with varying tax regulations can evolve into a complex time-consuming task.
Crypto tax solutions address the complexities of calculating profits, losses, and capital gains while ensuring compliance with tax regulations. These tools enable businesses to save both time and money, allowing teams to concentrate on strategy, innovation, and confident growth scaling.
Koinly, Coinledger, and TaxBit are leading options in this area.
Crypto analytics tools deliver crucial data to empower businesses in making informed decisions. They monitor on-chain activities, trading volumes, token performances, and market sentiments, providing vital insights into potential opportunities and risks. Such analytics can help refine business strategies—ranging from market entry tactics to product and pricing optimization.
Token Metrics stands out for its AI-driven capabilities in crypto trading, research, indices, and analytics. DEXGuru is another top contender in this field.
Crypto exchange widgets simplify business scaling by minimizing customer onboarding time. These tools enable clients to seamlessly swap cryptocurrencies directly on a company’s website or app, avoiding redirection to external exchanges. For businesses aiming to grow, this improves customer experience, raising satisfaction and retention rates.
Crypto exchange widgets facilitate quick and smooth transactions, accommodating high transaction volumes. This increased activity not only streamlines the payment processes but also heightens overall transaction volume, ultimately boosting a company’s profits from transaction fees.
Quickex offers a crypto exchange widget that integrates effortlessly into existing websites. CoinMarketCap is another popular widget, allowing live token swaps and price comparisons without navigating away from the host site.
ChangeNOW’s crypto exchange widget supports over 2 million trading pairs across diverse blockchain networks. Businesses can earn 0.4% from the total trading volume generated by the widget. This widget is also accessible as a WordPress plugin for enterprises operating within web3 and crypto sectors.
7. Telegram bot
A Telegram bot provides businesses with a seamless method to offer crypto exchange services directly within their community on the Telegram app. By integrating a telegram exchange bot, companies can enable instantaneous crypto swaps in their Telegram channels or groups without redirecting to external exchanges. This enhances user engagement and brand visibility while creating an additional revenue stream from customer transactions processed through the bot.
The Telegram bot offered by ChangeNOW can be customized with the company’s branding, providing a personalized user experience while generating revenue from customer transactions.
8. White label exchange services
A white label exchange is a ready-made, customizable crypto trading platform that a company can rebrand and introduce under its own name. It offers pre-built solutions tailored to meet specific business needs, eliminating the need to create everything from scratch. This permits crypto companies to launch services more quickly and cost-effectively.
Binance, the leading crypto exchange by trading volume, provides a white label exchange service to institutions, granting them access to spot and futures markets, liquidity pools, custody, and compliance tools. Coinbase also includes this service within its comprehensive suite of business solutions.
ChangeNOW also offers similar services, enabling businesses to swiftly establish their crypto exchange platforms under their brand. This can be implemented as a WordPress plugin, allowing organizations to incorporate crypto trading functionality directly into their websites without extensive technical knowledge or infrastructure investment.
Conclusion
Utilizing crypto-driven tools is no longer a competitive edge; it’s a requirement for sustainable growth. From payment gateways and exchange APIs to tax automation, analytics, and Telegram bots, these technologies are reshaping business operations and facilitating global expansion. By leveraging platforms like ChangeNOW and its comprehensive product suite, companies can scale more rapidly, operate with enhanced efficiency, and connect with customers on a global scale. The future belongs to enterprises that regard crypto as a strategic tool for innovation, profitability, and enduring success in the digital economy.
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